THE MOVING GARDEN ARTWORK
Lee’s extraordinary piece comprises a 13.7 metre (45 foot) long black granite tabletop. A jagged crevasse cleaves its way along the entire length. 100 to 150 freshly cut flowers are embedded in the crevasse and appear to be growing from it.
The artist invites visitors to take a flower when they leave on the condition that they do two things on his behalf and for themselves. The first is to make a detour after leaving the gallery, instead of going directly to where they planned. The second thing is, along the detour, to give that flower to a complete stranger as a gift. As the day wears on, the flowers on the table disappear, one by one. The next day, they are replaced, and the cycle begins again.
We invite you to upload images of your experience with Lee Mingwei’s artwork here flowersvasette.com.au/themovinggarden
HUMAN CONNECTION, LEE MINGWEI, FLOWERS VASETTE AND THE FLOWER INDUSTRY OF VICTORIA
Ever since Lee Mingwei began to exhibit, the overarching form of his works has been about art that celebrates trust, be that in sharing an experience, or in giving something unexpected. In his biography on artsy.net the recurrent theme throughout Lee’s work is called “the preciousness of human connections”.
Sharing unexpected kindnesses and being able to reach out to someone is at the core of flower giving and inherent in Flowers Vasette’s soul. These reasons and passions also drive the existence of Victoria’s flower growers and suppliers. It is to these businesses that Vasette approached when, as principal partner to the NGV for this exhibition, we needed to find over 100,000 individual flowers for the duration of the exhibition.
TOP OF MIND
The relationship between florist and grower/supplier is symbiotic. Neither can do without the other, and we believe this project benefits the entire industry.
Each day of the exhibition, in appreciation for the support received from the Victorian Flower Industry, we are highlighting the people and businesses who have directly helped us provide the 100,000 plus flowers required for this exhibition.
Did you know?
Victoria’s flower growers produce around 40% of the national production of cut flowers in Australia. (FV)
For every 100 businesses in the Australian flower industry, approximately 28 are in VIC. (AFI)
Van Gogh Flowers
Van Gogh Flowers
Tony Pavlou has always had a ‘thing’ about art so he feels it’s entirely appropriate that he supports Flowers Vasette’s principal partnership with the National Gallery of Victoria, and supplies some of the over 100,000 flowers needed for Lee Mingwei’s The Moving Garden exhibition.
Tony’s interest in flowers stemmed from his parents, who were energetic gardeners. He began in 1993 at Camberwell’s Sunday market, and has since grown the business into a wholesale, import and retail business.
Van Gogh Flowers in Camberwell, the retail arm, was so named for his infatuation with the Dutch artist, impressionism and the power of Van Gogh’s expression through painting. Tony has visited Holland often and finds the experience of seeing the artworks first hand and being in the flower capital of the world as being surreal. “It is,” he said, “intense and passionate.”
The retail business has a warehouse feel much like a market, and it’s set up with masses of blooms and some potted plants. “ I wanted the focus of the warehouse to be on the customer experience- people can walk in and buy whatever they want in bulk to create their own experience, or we have trained florists on staff who can either help them or make arrangements to order.”
Open to the public 7 days a week at 5 Mayston St, Hawthorn East VIC 3123. Ph: (03) 9813 2300
Apack is a proud supporter of Flowers Vasette and The National Gallery Of Victoria.
Apack is a family owned Australian business, which today employees 55 wonderful staff in 7 Superstore locations in all mainland States across Australia. Here you will find quality products of every kind needed for floristry, with great service standards to match.
It all started in 1936 when two brothers, Piet and Dirk Van der Zwaard, started a small company near the Flower Auction in Aalsmeer Holland. The next generation, Herman, Dirk and Ad, made this an internationally successful company called Zwapak, from the 70’s onwards.
In 1993 Herman’s son Michel travelled to Australia and fell in love with the country. The Apack business was established in Australia on 01 August 1994, in a garage sized factory in Moorabbin, Victoria.
Head office is now located in Dandenong Sth. Victoria, with another branch at Melbourne’s Wholesale Flower Markets at Epping.
20 - 50 Waterview Close, Dandenong South, VIC 3175. Ph. (03) 9706 6277
Buncha Flowers is a first generation Cranbourne based commercial flower grower and also a stall holder at Melbourne Wholesale Markets at Epping. Their specialty is gerberas, the centerpiece of Lee Mingwei’s The Moving Garden exhibition at the NGV.
The farm was first developed by Thomas Nanas & his wife in 1985, and then joined by now partner Paul Magias in 1987. It was only in 1996, after years of growing carnations that the partners decided to get into the niche market of growing gerberas. They now have 3 hectares under glass.
“We try new varieties all the time, testing to see what grows better in our environment. The tissue culture comes from Holland and is then propagated in Melbourne. From there we will plant and grow at least 20-25 colours of about 15 different varieties,” said Thomas. “Our best seasons are Mother’s Day and Valentine’s Day.”
(03) 5996 7020 (Trade enquiries only)
MR. FRESH WHOLESALE FLOWERS
MR. FRESH WHOLESALE FLOWERS
Mr. Fresh Wholesale Flowers is a leading importer of fresh roses, and supplier of fresh flowers and foliage from local growers . The relationships Mr. Fresh has with an extensive grower base allows the business to carry an extensive range that offers customers maximum choice in variety, size and price.
They supply Melbourne fruit shops, supermarkets, florists, weddings and events with fresh, local and imported product.
Paul’s vision is to use Mr Fresh to create new opportunities for the fresh flower industry to gain traction and thrive, similar to that experienced in European countries where it is commonplace for flowers to become an everyday lifestyle choice, rather than only for gifting.
(03) 9681 7317 (Trade enquiries only)
The orchid Man is a distributer to wholesalers and retailers and is not open to the public.
Allan Neo, founded The Orchid Man in 2002 and whilst being a preferred supplier of a wide range of floral products (including anthuriums, foliage, tropical flowers, roses, chrysanthemums and potted plants), it is the superb orchids (particularly Phalaenopsis which are special amongst all orchid varieties) that Allan’s company is particularly known for. The majority of The Orchid Man’s products are sourced and grown locally, with the company managing three farms, each with an approximate size of 1.5 hectares.
The Orchid Man engages in extensive research and development with partners in Taiwan and Holland. Warrnambool Orchids (established in 2010) is his partner for growing and development of the different species here in Australia.
The Orchid Man’s products are also shipped interstate however supplying Victoria is his main focus. The business currently operates from Hoppers Crossing in Victoria.
(03) 8360 9955 (Trade enquiries only)
Wafex is Australia’s leading exporter of Australian wildflowers and the leading trade website for importers and wholesalers of fresh and dried flowers. It is both an exporter of Australian wildflowers and is Australia’s leading importer of fresh roses. Wafex is supporting Flowers Vasette on two occasions this year with hundreds of premium roses imported from Uhuru Roses in Kenya, and roses also from Ecuador for international artist Lee Mingwei’s The Moving Garden exhibition at the NGV.
Uhuru, which means "freedom" in the Kiswahili language, is situated on the northern slopes of Mt Kenya near the town of Timau. The farm is at an altitude of 2600m above sea level, making it one of the highest rose farms in Kenya. The high altitude combined with the latitude (they are just a few kilometers from the equator) allows them to produce premium quality roses all year round.
Wafex Established in 1991, has offices and dedicated packing facilities in Perth and Melbourne, export markets in over 16 countries and a dedicated supplier base of over 200 flowers growers covering both east and west coasts of Australia.
Trade only enquiries www.Wafex.com.au or Telephone: +61 3 83789900
PENY BRYN FLOWERS
PENY BRYN FLOWERS
The Silvan based Peny Bryn Flower farm owned by the Brinson Family, and now run by second generation Owen Brinson, grows only gerberas. Owen is also the President of Flowers Victoria, the peak body associated with the Victorian Farmers Federation, which represents commercial growers and suppliers of cut flowers and foliage.
Gerberas are temperamental to grow, and are hydroponically grown by the Brinsons in controlled environments (hothouses) that have heaters, coolers and controlled watering systems. The flowers are grown in coconut fibre, and watered 12-14 times a day triggered by light conditions.
Flowers are picked 3 times a week and sold to the trade in bunches of 10. On average 700 bunches are sold per week- with around 1200 being sold in peak season.
Peny Bryn sells gerberas in a wide range of colours, in large and mini, and also interstate at the Brisbane market and here through local wholesalers. Fashions change so the farm tends to grow the colours that the market demands. Soft colours are currently favoured by florists and the public. Around Christmas white gerberas are the most popular.
(03) 9737 9657 (Trade enquiries only)
Image far right: Charlie with Lee Mingwei
Charlie Santospirito’s father first started growing flowers in 1950 on land in Cheltenham then, as the business grew, moved to increasingly larger farms in Heatherton, Keysborough, Cranbourne and finally Torquay, west of Geelong, where the farm exists today.
Now run by the second and third generation of the family, Charlie and his three sons Anthony, David and Mark, Santospirito Flowers grows natives, lilliums and seasonal cut flowers and foliage such as iris, statice, stock, ranunculi, sweet william/gypsy, gladioli, jonquils, earlicheer, leucadendron and gum year round on their Torquay farm, as well as importing and onselling roses from Kenya, flowers from Tasmania and WA, .
(03) 9689 0005 (Trade enquiries only)